LEADERSHIP

Visionary leadership of major initiatives leads to enduring impact and ongoing results.

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The Outdoor Recreation Group 

President - 2015-2016

A focus on quality improvement, sales forecasting, product development, inventory management and winning a long-term OEM contract returned the 40-year-old company to profitability during a challenging ownership transition.

Explore Transplant

Board Member - 2010-2014
Chief Executive Officer - 2015-2016

Upgraded training materials, hiring of trainers, expansion of marketing efforts and the launch of a pioneering living donation program led to an acquisition by a larger nonprofit.

Living Donation California

Working Group Chair - 2010-2013

Donate Life California made the most of the governor's interest in organ donation by focusing efforts on educating residents about living kidney donation.

 

Donate Life Rose Parade Float

Founding Committee Chairman - 2002-2014

Donate Life's participation in “America’s New Year Celebration” repositioned the cause from a strong association with death to an inspiring affirmation of life.

Donor Designation Collaborative

Data Committee Chair - 2006-2012

Creating a robust data sharing and reporting framework was key to increasing the number of designated donors nationwide to 100 million.

Donate Life California

Founding Board Member - 2003-2014
Board President - 2008-2010

Donate Life California’s effective positioning, promotional campaigns, and partnership with the state’s DMV, county and municipal governments, and transplant centers inspired 10 million donor designations within 8 years.

 
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AOPO Branding Committee

Working Group Lead - 2002-2003

A fair, methodical and comprehensive process enabled two opposing factions to agree to an endorsement brand that paved the way for widespread adoption of the Donate Life brand by the nation’s OPOs.

OneLegacy

VP of Communications - 2001-2014

Over the course of 10 years, OneLegacy became nationally renowned the field’s largest 5K, the game-changing Rose Parade campaign, and best-practice volunteer program, remembrance ceremonies, media relations, and brand platform.